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Digital Marketing Coordinator

Listing ID: 684594

Digital Marketing Coordinator

Type of Position: Permanent Position
Company / Organisation / Artist Name: Agent Provocateur
Location: Central London, London, UK
Hours: Full Time
Twitter Handle: TheMissAp
Deadline: Ongoing
Ad Expires In: 1 week 7 hours
About: Agent Provocateur was founded by Joe Corre and Serena Rees in 1994 opening its first boutique in Soho, London. Since that time Agent Provocateur has become an iconic globally recognized brand breaking new ground with every collection, rightfully earning its place as a benchmark brand in the world of lingerie. It is a brand that is confident, sensual and irreverent. It is known for its craftsmanship, fit, use of beautiful fabrics and playfulness. Agent Provocateur’s unique brand image is renowned for being provocative and yet always leaves something to the imagination. Agent Provocateur celebrates and empowers women.

We have a unique opportunity for a Digital Marketing Coordinator to be part of the fast-moving ecommerce team responsible for agentprovocateur.com and lagentbyap.com

Reporting into the Senior Digital Marketing Manager you will be responsible for the day-to-day development and implementation of the email marketing calendar, driving email best practice to uplift conversions, lifetime value spend, customer retention and incremental sales.

Main responsibilities:

  • Managing all email marketing campaigns across the ecommerce and retail databases and the end-to-end delivery including brief creation, execution, set-up, testing and reporting
  • Liaising with copywriters, digital designers and development teams on email briefs, content and build
  • Coordinating product selection with Trading and Merchandising teams;
  • Testing emails within the ESP platform for delivery across all websites and customer segments
  • Liaising with the CRM team on best customer segments to create4 relevant and targeted emails
  • Working proactively with our existing affiliate programme to maximise relationships, identify opportunities, develop and implement initiatives and improve affiliate performance and retention
  • Growing the affiliate programme in line with the Agent Provocateur brand guidelines and values
  • Identifying and recruiting potential new affiliates and new opportunities for partnership
  • Liaising with Retail Marketing with all email and multichannel activity, including management of the campaign schedule
  • Collaboratively working across the digital marketing team to assist, support and optimise all channels in a seamless manner, including ensuring consistency of content and timing of activity

What we are looking for:

  • You should have at least 1-2 year’s digital marketing experience, preferable from a fashion retail or luxury brand background
  • Good knowledge of the technical elements of email marketing (HTML & Dynamic content creation)
  • Good analytical skills for accurate reporting, an understanding of new and established digital marketing channels
  • Excellent communication skills; ability to work confidently with internal and external teams
  • Be passionate about ecommerce and digital marketing
  • Proficient in Excel and ecommerce analytics packages, e.g. Omniture, Google Analytics
  • Ambitious with a hunger to learn, develop and take on more responsibility

This is a great opportunity for a Digital Marketing professional who is ambitious and wants to learn, develop their skills and take on more responsibility


Application Form

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Applicant Requirements

The recruiter would like you to confirm you meet the following requirements before your application can be sent. Please tick the following boxes to confirm you meet the requirements of the role. These requirements do need to be confirmed in order for your application to be sent

At least 1-2 year’s digital marketing experience *

Good knowledge of the technical elements of email marketing (HTML & Dynamic content creation) *

Excellent communication skills; ability to work confidently with internal and external teams *

Proficient in Excel and ecommerce analytics packages, e.g. Omniture, Google Analytics *

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I am contacting the advertiser for no other reason than to apply for this position. I am aware soliciting Fashion Workie users for other services or spamming is against the Terms & Conditions of usage.
I have carefully read the advert specification including details of where the position is based and provided details of any requirements stipulated in the advert within my application.

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